Adam Lair leads the Hospitality Investments Division of Partners Capital as Managing Director of PCR Hospitality Fund I, LLC. Adam joined Partners Capital after 12 years as a Managing Director and Senior Partner at HVS.
During his time at HVS, the world’s foremost hospitality consulting firm, Adam was responsible for operational consulting, valuations and investment advisory, brand and operator searches, contract negotiations, and asset management. Adam has underwritten more than 2,500 hotel transactions with a total asset value of over $20 billion and was part of the leadership team that spearheaded HVS’ growth from fewer than 10 offices to more than 35 across the United States. Additionally, Adam is a highly-sought-after hospitality expert. He has given keynote presentations at major industry events such as The Lodging Conference, served for several years on both the Planning and Development of the Year Committees for the Americas Lodging Investment Summit (ALIS), and has provided expert testimony in litigation involving hotel assets.
Adam was eager to bring his hotel expertise to the growing Partners Capital platform. “Hospitality has been one of the best-performing asset classes in real estate for the past few years and is a natural expansion opportunity for Partners,” he said. “I look forward to leading this exciting growth for the firm.”
In his role at Partners Capital, Adam oversees all aspects of the Hospitality Investment Fund’s operations, including investment strategy, deal sourcing, due diligence, asset management, and investor relations. He holds a Master of Business Administration from Georgetown University and Bachelor of Arts degree from Louisiana State University.